I’ve been part of several start-ups. Some have failed. Some have grown. Some have exited, and I’ve ridden a unicorn. The common thread is they were keen to …
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Operationalize your event for the best ROI
Take time to deliberate, but when the time for action has arrived, stop thinking and go. -Napoleon Bonaparte With in-person events happening increasingly, it is timely to brush off those …
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Your demo is a MacGuffin
What is a MacGuffin? A MacGuffin a plot device the characters in a film or story are very concerned with that drives the drive, however, you as the outside viewer couldn’t care less about …
4 steps to social selling on LinkedIN made easy
LinkedIn is a powerful networking tool where professionals meet, connect, and interact. For many, this social selling platform can be a very lucrative channel. Unfortunately, however, many …
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Sales operations consulting hack: six (6) variables sales & rev ops must use to supercharge your outbound sales prospecting
Per Aaron Ross in "Predictable Revenue," the best way to generate predictable revenue is via an outbound sales strategy. Building an outbound sales process is, however, a non-trivial task. As a sales …
Throw Back Thursday: Sales Hacker 2014 notes!
In 2014 when I was a sales operations manager at the pre-unicorn Duo Security, I was sent to the 1-day sales hacker conference in NYC. I had no clue what I was getting myself into...I left ready to …
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